We always focus on understanding our clients’ customers to guide the development of executable strategy. When it comes to iQuest, we pay very close attention to what our own customers have to say as well. It helps us improve, which in turn helps them improve, which helps us improve… you get the idea.

Disaster Relief Canada
Matt Johnson, President & CEO

“We had to rethink how to deliver optimal benefits to our Members and customers. iQuest’s process involved more than 40 entrepreneurially driven companies making up our national membership. Their work was very extensive and collaborative. Based on the insights they uncovered, we were able to better understand the needs and opportunities of our Members. As a result, we worked together to develop a strategic plan for success. The plan was unanimously approved, aligning our organization and providing us with a road map for growth."